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copywriter

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little extra something

farmers insurance

There's actually a whole lot of something on this page: selections from print, social, video, and radio campaigns, plus a cheeky (but friendly) sasquatch.

coming soon

We leaned into the use of misdirection (and some choice b-roll footage)

to oomph up the fun factor of this Switch and Save messaging.

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CDs: perrin anderson
CDs: hobart birmingham
AD:  annie brennan

fio/signal app

This print ad for a new Farmers offering—CrashAssist—was circulated at the Farmers Insurance Open golf tournament.

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CDs: perrin anderson
CDs: hobart birmingham
AD:  annie brennan

power up your insurance

What are Policy Perks? They power up your insurance just like those glow-y stars.

(See if you can spot my scruffy friend in all four! 🙈)

CDs: perrin anderson
CDs: hobart birmingham
AD:  mariah colón
CW: mikayla dumas

little extra something
(policy perks)

Farmers Insurance gives their customers a little extra something.

So, we added a little extra something to these :30 radio spots.

CDs: perrin anderson
CDs: hobart birmingham

save yourself
(switch and save)

Save yourself! Money. By switching to Farmers.

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