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copywriter

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whole lotta something

farmers insurance

There's a whole lotta something on this page: selections from social, print, OLV, and radio campaigns. Pick your pref or scroll through to take a gander at the lot.

coming soon

Social spots created using existing footage. We leaned into the use of misdirection to oomph up the fun factor of this Switch and Save messaging.

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CDs: perrin anderson
CDs: hobart birmingham
AD:  annie brennan

social anchor
print anchor

[Print will be added soonly!]

power up your insurance

In order to explain the current Farmers incentives and Policy Perks to a millennial audience,

we likened them to something they're all familiar with. (...something with which they're all familiar.)

Also, see if you can spot my scruffy friend in all four. 🙈

CDs: perrin anderson
CDs: hobart birmingham
AD:  mariah colón

olv anchor

little extra something (policy perks)

Farmers Insurance gives their customers a little extra something.

So, we added a little extra something to these :30 radio spots.

And a couple o' :15s just for funsers.
(Mega-funsers, since they have :06 of legal + a :03 mnemonic.)

CDs: perrin anderson
CDs: hobart birmingham

radio anchor

save yourself (switch and save)

Save yourself! Money. By switching to Farmers.

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