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Teaser in stories.
@cheetos @doritos
Stories lead-in to filter.
UGC entry examples.
In-feed announcement and engagement posts.
In-feed winner announcement w/ UGC.
In-app game loss screen.
Mobile offer tile.
ampm.com
CDs: nathan crowe
CDs: adam lowrey
AD: eden han
spicy scruff smackdown
ampm
When Frito Lay ran a contest to crown the king of flamin' hot (Cheetos vs. Doritos), ampm wanted to run a contest in conjunction. But it had to be 100% ampm.
So, instead of a competition to see which chip tastes the hottest,
we held one to see which makes the hottest beard.
(À la Toomgis, ampm's official snacksperson.)
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