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copywriter

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silver - print

creative circus award show

Check out this cool article

about people and retail:

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banner ad

(The user's cursor becomes a hand, encouraging them to interact and prompting the banner to scroll.)

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(an animatic approximation)

AD: martha shafer

an actual store

sears

The goal was to help a failing retail business.

The idea is to remind people of the fuzzy realness of actual shopping.

(In a playful way, of course.)

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